This week my book trailer review is going to be a bit different in that this time I've already read the book. I reviewed Veronica Roth's DIVERGENT a few weeks ago and this time I'm looking at its book trailer.
The Blurb: In a future Chicago, 16-year-old Beatrice Prior must choose among five predetermined factions to define her identity for the rest of her life, a decision made more difficult when she discovers that she is an anomaly who does not fit into any one group, and that the society she lives in is not perfect after all.
My Opinion: It's immediately evident that this trailer has a much higher production value than most of the others I've seen. Hardly surprising when a book has this much hype around the release. I love the artwork and, having read the book, I instantly know what each image means. The only issue I have is they remind me of the Mockingjay symbol, although the version on the book cover not so much. When dystopians seem to be a dime a dozen these days, it feels like this is just another way to cash in on another title's success. I loved the music. The urgency really pulled me on and made me want to read each new piece of information.
The Result: I loved it. Had I not already read the book I would be rushing to pick it up. I love that they highlighted that it was her decision that shapes the path of the book, not an event that was thrust upon her. I also like that the stakes are pointed out from the first. The fact that it looked incredibly professional is also a bonus, many times I've been put off titles simply because the video doesn't do the story justice.
The blurb: Two days before the start of her junior year, seventeen-year-old Janelle Tenner is hit by a pickup truck and killed—as in blinding light, scenes of her life flashing before her, and then nothing. Except the next thing she knows, she's opening her eyes to find Ben Michaels, a loner from her high school whom Janelle has never talked to, leaning over her. And even though it isn't possible, she knows—with every fiber of her being—that Ben has somehow brought her back to life.
But her revival, and Ben's possible role in it, is only the first of the puzzles that Janelle must solve. While snooping in her FBI agent father's files for clues about her accident, she uncovers a clock that seems to be counting down to something—but to what? And when someone close to Janelle is killed, she can no longer deny what's right in front of her: Everything that's happened—the accident, the murder, the countdown clock, Ben's sudden appearance in her life—points to the end of life as she knows it. And as the clock ticks down, she realizes that if she wants to put a stop to the end of the world, she's going to need to uncover Ben's secrets—and keep from falling in love with him in the process.
From debut author Elizabeth Norris comes this shattering novel of one girl's fight to save herself, her world, and the boy she never saw coming.
My Opinion: This video didn't do much for me. I wasn't a fan of the voiceover--I can't think of the right word to describe it, but if you listen, pay attention to the end of every line. It just reminds me of a bored high school student, not someone talking about the day they died. Combined with the lack of 'oomph' at the start, the video itself doesn't drag me in. Half-way through the live action fades away and the soundtrack picks up. We have blurbs talking about science fiction and a 'mind-bending twist'. There was no hint about this beforehand except the countdown clock which, because of its placement, seems to be a countdown to her death rather than anything more important. Why were the first and second halves so disjointed? I shouldn't have been more interested in the text than the live action. Why is there only a small mention of saving the world at the end, as opposed to telling us about it early on. That's the high-stakes part that will make us want to know if she succeeds.. we know she doesn't die, so that's not something we're dying to find out. I know dying and coming back to life may be an important catalyst to the story, but I think too much time was spent on that and in the wrong way, not the parts that would make people sit up and think 'Hey, what was that?'. The first time I watched this video I never even saw the part where it told us about the book because the first part bored me. I think It would have been improved with shorter, sharper dialogue. I also can't help thinking the 'eyes flying open' shot would have been better without the wriggling, just an added expression of fear.
The Result:The video itself would not convince me to buy Unraveling, but after reading the blurb I'm interested to see where it'll go. Although it doesn't draw my attention immediately either, the stakes rise suddenly and then they're sky-high. I want to know why a teenager is the only one who can save the world. It makes me wonder how the author pulled it off without sounding melodramaic. This book has been added to my 'to-read' list.